JHSF Participacaoes has become the most important real estate development company in the country of Brazil. Founded in 1972 by Fabio Auriemo, the company has grown from a one-man operation into the largest and most profitable real estate development firm in the country. It has developed some of the largest projects over the last 20 years in Brazil. These include airports, high-end shopping malls, office space and some of the most luxurious condominium complexes the country has ever seen.
The company has gone through two distinct phases. The first was marked by the leadership of Fabio Auriemo. During this time, the company grew spectacularly. Between the years of 1972 and 2000, Fabio Auriemo grew the company from absolute scratch into a powerhouse of real estate development throughout Brazil’s largest cities. But in 2000, he began stepping aside and handing the reins over to his son, Jose AuriemoNeto.
Under Jose AuriemoNeto’s leadership, the company really began to take off. During the 2000s, Jose AuriemoNeto was responsible for initiating the largest and most ambitious projects not only in the company’s history but in the history of Brazil. In the year 2001, AuriemoNeto was driving down one of the main highways in Sao Paulo, when he saw a sprawling and vacant property that was then filled with slums and dilapidated old buildings. The property had been overlooked for years. But AuriemoNeto possesses a unique visionary instinct that allows him to see opportunities where others saw nothing. He instantly recognized the property as being the ideal location for a gigantic luxury mixed-use development. Click here to know more about him.
Over the next five years, that site would become ParqueCidadeJardim, the largest mixed-use development in the history of Sao Paulo. Today, ParqueCidadeJardim has nine residential condominium towers, featuring the most luxurious residences in all of Sao Paulo, and also has four Class A office space towers, with a combined total of nearly 1 million square feet of office space. The development also has the most luxurious, high-end shopping mall anywhere in southern Brazil.
AuriemoNeto is also overseeing the company’s IPO, which, at the time, was worth over $100 million. Today, JHSF Participacaoes has a market capitalization in excess of $1.3 billion, a valuation 13 times higher than what it was at the point of its initial public offering.